Gulftainer extends support to Sharjah Children’s International Film Festival
Through strategic partnerships, investments and programmes, Gulftainer is extending its Corporate Social Responsibility (CSR) initiative to include a focus on strengthening bonds with the local arts and youth community. It is in this spirit that Gulftainer is proud to be a supporter of the Sharjah Children’s International Film Festival.
Organised by the Sharjah Media Arts for Youth and Children, this event is the second annual film festival being held in the UAE and is the region’s first, and only dedicated film festival for children.
The festival launch was held earlier this week under the patronage of His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, who presented awards to the winners of the film making competition, and his wife, Her Highness Sheikha Jawaher Bint Mohammed Al Qasimi, who is the patron of the festival.
The festival will run until October 24, 2014 with films showing at the Grand Cinemas at Sahara Centre, and outdoor screenings at Al Qasba and Al Majaz. Following the screenings in Sharjah, films at the festival will also be showcased in Khor Fakkan, Al Dhaid, Dibba, Al Madam and Kalba.
The Emirate-wide festival is dedicated to enhancing media literacy among children, foster their creativity and showcase the best in filmmaking for children. A wide selection of films from around the world is being screened as part of the festival, with several regional and international filmmakers expected to attend the event.
Iain Rawlinson, Group Commercial Director at Gulftainer, said: “It is our privilege to partner with the Sharjah International Children’s Film Festival, which focuses on educating children and young people about film, while also strengthening their creative talents. As a home-grown, Sharjah based company, we believe that it is our responsibility to support such educational ventures that further underline Sharjah’s reputation as a cultural hub. Through our support to the festival, we are also highlighting our CSR commitment to promoting youth talent, facilitating cultural exchange and encouraging a new generation of creative professionals.”
Through its carefully curated selection of films, Sharjah International Children’s Film Festival works to promote peace, tolerance and global understanding. The festival attracts visitors from across the UAE and abroad, and also has a competition section to choose the best feature film, animation film, UAE film, short film and child-made film.